{"id":2196,"date":"2023-03-23T09:30:25","date_gmt":"2023-03-23T04:00:25","guid":{"rendered":"https:\/\/enablex23.vcloudx.com\/insights\/?p=2196"},"modified":"2025-06-06T06:20:38","modified_gmt":"2025-06-06T00:50:38","slug":"video-apis-transforming-customer-experience-in-financial-industry","status":"publish","type":"post","link":"https:\/\/enablex23.vcloudx.com\/insights\/video-apis-transforming-customer-experience-in-financial-industry\/","title":{"rendered":"How Video APIs are transforming customer experience in the financial services Industry"},"content":{"rendered":"<p><span data-contrast=\"auto\">The Financial services industry is constantly evolving, and providing customers with personalized and seamless service a key way to differentiate today. One of the areas where service experience has greatly evolved is customer onboarding and relationship management, where video technologies have become a core offering for virtual client servicing.&nbsp; <\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"auto\">Solution providers are now exploring ways in which they integrate video capabilities into different fintech solutions. And this is where <a href=\"https:\/\/www.enablex.io\/cpaas\/?utm_source=Insights&amp;utm_medium=Blog&amp;utm_campaign=organic\">CPaaS<\/a> or Communication Platform as a Service comes into play. Video APIs are a key component of CPaaS and are being increasingly used by BFSI companies to offer an immersive experience to customers. <\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"auto\">CPaaS providers offer these capabilities through cloud hosted infrastructure, taking away all complexity of management and upgrades of technology. So, clients don\u2019t require new hardware or software, and APIs integrate with existing IT infrastructure seamlessly. In fact, with platforms like EnableX, customers can choose between on-premises deployment, hybrid cloud or fully hosted solutions.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">&nbsp;<\/span><\/p>\n<p><b><span data-contrast=\"auto\">Video APIs offer a variety of benefits to BFSI companies:&nbsp;<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">&nbsp;<\/span><\/p>\n<ul>\n<li data-leveltext=\"-\" data-font=\"Calibri\" data-listid=\"1\" data-list-defn-props=\"{&quot;335551671&quot;:0,&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Calibri&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;-&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"0\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Personalisation:<\/span><\/b><span data-contrast=\"auto\"> Creating personalized interactions by integrating video communication within the application workflow, helping to increase customer engagement and loyalty. They also allow BFSI companies to provide more efficient and effective customer support, as customers can receive real-time assistance through video chat.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">&nbsp;<\/span><\/li>\n<li data-leveltext=\"-\" data-font=\"Calibri\" data-listid=\"1\" data-list-defn-props=\"{&quot;335551671&quot;:0,&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Calibri&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;-&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"0\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Security:<\/span><\/b><span data-contrast=\"auto\"> Enhance the security of BFSI services. Video APIs can be used to verify the identity of customers and reduce fraud. For example, video APIs along with use of AI and video analytics can be used to perform facial recognition or voice biometric authentication, which can help ensure that only authorized customers have access to sensitive information.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">&nbsp;<\/span><\/li>\n<li data-leveltext=\"-\" data-font=\"Calibri\" data-listid=\"1\" data-list-defn-props=\"{&quot;335551671&quot;:0,&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Calibri&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;-&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"0\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Service Virtualisation:<\/span><\/b><span data-contrast=\"auto\"> Facilitate remote transactions. With the rise of remote work, many BFSI companies are adopting a digital-first approach to customer service. Video APIs can enable customers to complete transactions remotely, which can increase convenience and reduce the need for in-person interactions.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">&nbsp;<\/span><\/li>\n<\/ul>\n<p><b><span data-contrast=\"auto\">How EnableX can help:<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"auto\">EnableX is one of the leading providers of <\/span><a href=\"https:\/\/www.enablex.io\/cpaas\/video-api?utm_source=Insights&amp;utm_medium=Blog&amp;utm_campaign=organic\"><span data-contrast=\"none\">video APIs<\/span><\/a><span data-contrast=\"auto\"> for BFSI companies. Our platform offers a range of features designed specifically for BFSI use cases. For example, video APIs powered by <\/span><b><i><span data-contrast=\"auto\">EnableX CPaaS<\/span><\/i><\/b><span data-contrast=\"auto\"> platform can be used to conduct remote account opening and KYC (know your customer) processes, improving the customer onboarding experience dramatically.&nbsp; Along with video calling, EnableX also provides video AI capabilities for features like Face compare&nbsp; and matching. These are key parts of a customer onboarding journey and widely used in KYC process.&nbsp;<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"auto\">We recently helped an Indian payments major build a fully virtual KYC process, resulting in major savings in OpEx and resource requirements- you can read the full case study <\/span><a href=\"https:\/\/enablex23.vcloudx.com\/insights\/enablex-video-api-elevates-digital-banking-kyc\/?utm_source=Insights&amp;utm_medium=Blog&amp;utm_campaign=organic\"><span data-contrast=\"none\">here<\/span><\/a><span data-contrast=\"auto\">.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"auto\">Our video chat capabilities can also be used for customer support and remote advisory services.&nbsp; For such requirements, the APIs are integrated into CRM and other core banking software for providing live customer support or help in form filling for different services.&nbsp;<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"auto\">In addition to video APIs, EnableX also offers other CPaaS services, such as SMS APIs, WhatsApp and voice APIs. These can help BFSI companies to create a truly omni-channel engine of communication that can support a range of customer interactions.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"auto\">If you&#8217;re a BFSI company looking to enhance your customer engagement and support, consider <\/span><a href=\"https:\/\/portal.enablex.io\/cpaas\/trial-sign-up\/?utm_source=insights&amp;utm_medium=industrytrends&amp;utm_campaign=organic\"><span data-contrast=\"none\">signing up<\/span><\/a><span data-contrast=\"auto\"> for EnableX&#8217;s platform. With their range of video APIs and other CPaaS services, you can create a seamless and personalized customer experience that will set you apart from your competitors.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">&nbsp;<\/span><\/p>\n<p><b><span data-contrast=\"auto\">Frequently Asked Questions:<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">&nbsp;<\/span><\/p>\n<p><b><span data-contrast=\"auto\">What are some common use cases for video APIs in the BFSI industry?<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"auto\">Video APIs can be used for a range of BFSI use cases, including remote customer support, video-based advisory services, remote account opening and KYC, and fraud prevention. They can also be used to facilitate remote transactions and to enhance the security of BFSI services.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">&nbsp;<\/span><\/p>\n<p><b><span data-contrast=\"auto\">Q: How does video API ensure the security of the KYC process in the financial industry?<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"auto\">A: Video API ensures the security of the KYC process by using end-to-end encryption to protect the customer&#8217;s personal information during the video call. Additionally, two-factor authentication and access controls are used to prevent unauthorized access. Video API providers also comply with data privacy and security regulations to ensure that customer data is secure. EnableX is one of the best video API providers for KYC solutions, as it offers on-premises deployment of the entire infrastructure to host the KYC process, ensuring national and global best practices can be met.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">&nbsp;<\/span><\/p>\n<p><b><span data-contrast=\"auto\">Q: How can video APIs integrate with the financial industry&#8217;s existing systems?<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"auto\">A: Video APIs can integrate with the financial industry&#8217;s existing systems through APIs or SDKs. APIs allow developers to build custom integrations while SDKs provide pre-built integrations that can be easily integrated into existing systems. Video API providers also offer support to assist with 4integration. You can try it for free by signing up for a trial account <\/span><a href=\"https:\/\/portal.enablex.io\/cpaas\/trial-sign-up\/?utm_source=insights&amp;utm_medium=industrytrends&amp;utm_campaign=organic\"><span data-contrast=\"none\">here<\/span><\/a><span data-contrast=\"auto\">.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">&nbsp;<\/span><\/p>\n<p><b><span data-contrast=\"auto\">Q: How does video API handle large volumes of video calls during the KYC process?<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"auto\">A: Video API can handle large volumes of video calls during the KYC process through cloud infrastructure. EnableX\u2019s infrastructure can scale up or down depending on demand, ensuring the process runs smoothly even during peak periods. Video API providers also offer support to assist with scaling.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">&nbsp;<\/span><\/p>\n<p><b><span data-contrast=\"auto\">Q: What customization options are available with video API for KYC in the financial industry?<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"auto\">A: Video API providers offer customization options such as branding, user interface, and functionality to meet the specific needs of the financial industry. Customization options allow financial institutions to create a seamless experience for their customers.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"auto\">In summary, video APIs provide secure, customizable, and scalable solutions for video KYC in the financial industry. EnableX offers easy integration, compliance, customization, scalability, and 24\/7 support to meet the specific needs of financial institutions. Try EnableX today by signing up for a trial account.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">&nbsp;<\/span><\/p>\n<p><script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What are some common use cases for video APIs in the BFSI industry?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Video APIs can be used for a range of BFSI use cases, including remote customer support, video-based advisory services, remote account opening and KYC, and fraud prevention. 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Customization options allow financial institutions to create a seamless experience for their customers.\u00a0\"}}]}<\/script><\/p>\n\n\n<p>The EnableX Video Platform is built using the best-in-class technologies and infrastructure to deliver best possible customer experience. With the use of WebRTC as the underlying real-time communication framework, we ensure seamless communication across end points and mobile devices. We offer native APIs and SDK\u2019s along with hybrid frameworks \u2013 both for web and mobile applications including ReactNative, Flutter and Cordova to enable quick integration by developers.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Financial services industry is constantly evolving, and providing customers with personalized and seamless service a key way to differentiate today. One of the areas where service experience has greatly evolved is customer onboarding and relationship management, where video technologies have become a core offering for virtual client servicing.&nbsp; &nbsp; Solution providers are now exploring &#8230;<\/p>\n","protected":false},"author":26,"featured_media":2201,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[112,15,108,117,103,130,93,110],"tags":[34,144,175,153,138,174,50],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Best video API for KYC: A primer<\/title>\n<meta name=\"description\" content=\"Discover how video APIs are reshaping customer experience in the financial services industry. Explore real-time interactions, secure communication, and personalized support.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enablex23.vcloudx.com\/insights\/video-apis-transforming-customer-experience-in-financial-industry\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Best video API for KYC: A primer\" \/>\n<meta property=\"og:description\" content=\"Discover how video APIs are reshaping customer experience in the financial services industry. Explore real-time interactions, secure communication, and personalized support.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/enablex23.vcloudx.com\/insights\/video-apis-transforming-customer-experience-in-financial-industry\/\" \/>\n<meta property=\"og:site_name\" content=\"Insights about video API, SMS API; WhatsApp for Business API\" \/>\n<meta property=\"article:published_time\" content=\"2023-03-23T04:00:25+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-06T00:50:38+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/enablex23.vcloudx.com\/insights\/wp-content\/uploads\/2023\/03\/Video-APIs-benefits-for-financial-services-Industry-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1140\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Alison Chase\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@enablexio\" \/>\n<meta name=\"twitter:site\" content=\"@enablexio\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Alison Chase\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Best video API for KYC: A primer","description":"Discover how video APIs are reshaping customer experience in the financial services industry. 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